Downtown Jacksonville Ambassador program
Making Downtown Jacksonville Safer and Friendlier Ready to give directions, answer questions, provide assistance, or walk you to your destination, the Downtown Ambassadors are Jacksonville's Downtown safety and hospitality team. Ambassadors are easily identified in their bright orange shirts and pith helmets as they walk and bike throughout Downtown Jacksonville, day and night.The Downtown Ambassadors began operation in October 2001, and have made a tremendous impact on Downtown Jacksonville. Downtown Ambassadors are available to assist you Monday through Thursday from 7:00 a.m. to 9:00 p.m., Friday from 7:00 a.m. to 11:00 p.m., Saturday from 10:00 a.m. to 11:00 p.m. and Sunday from 9:00 a.m. to 5:30 p.m. The Ambassadors are an extra set of eyes and ears on the street, and work closely with the Jacksonville Sheriff's office and the city to improve Downtown Jacksonville.
10 Ways the Downtown Ambassadors Can Make Your Experience Downtown More Pleasant:
- Provide you with useful directions and maps.
- Escort you to your destination.
- Help you locate a business or service.
- Call for medical assistance if you need it.
- Provide information on parking Downtown.
- Provide social services information to people in need.
- Identify and report hazards. Report cleanliness issues.
- Share a smile and a watchful eye.
- Contact the police if you need help.
Downtown Denver Ambassadors
The Downtown Ambassador Program is an exciting endeavor inspired by similar programs in other prominent cities, including Seattle, Philadelphia and Washington, D.C. The program is funded by the BID with support from the City and County of Denver, the Denver Metro Convention & Visitors Bureau, and a federal Drug Control and System Improvement Program (DCSIP) grant. It joins other efforts to enhance the safety and vibrancy of Downtown Denver.
"Dressed in easily recognizable bright yellow shirts, Downtown Ambassadors are a uniformed, welcoming presence and serve as "roving concierges" for Downtown tourists, conventioneers, workers and residents. They patrol the 16th Street Mall and key surrounding areas on foot seven days a week. Although unarmed and without enforcement authority, they support the Denver Police Department by acting as additional "eyes and ears" and focusing on quality of life issues such as aggressive panhandling and graffiti. They also lend a hand to struggling citizens by connecting them with appropriate social services."
The Downtown Ambassador program features a team of individuals who serve as monitors of the 16th Street Mall and its key surrounding areas, including Skyline Park, which will be completed this summer, and the Colorado Convention Center, which will unveil its expansion at the end of the year. Although unarmed, the Ambassadors provide additional support to the Denver Police Department by focusing on quality of life crimes such as aggressive panhandling and graffiti, while also serving as liaisons between struggling citizens and social service agencies. In addition, the Ambassadors act as a welcoming presence and a helpful information resource for Downtown tourists, conventioneers, workers and residents.
For people on the Mall who have questions or concerns, the Ambassadors are identifiable by their signature yellow jackets and shirts, accompanied by straw gambler hats in the summer and purple stocking caps in the winter. The BID logo, as well as other identifying information, is also visible on their garments. The Ambassadors are employed and managed by Service Group, Incorporated (SGI), the BID's maintenance contractor, and can be found on the Mall every day, especially during peak periods of pedestrian activity. The training process for the Ambassadors included topics such as radio communications, police codes, Denver history, local tourist information, conflict resolution, social service outreach, public relations, data collection, and first aid/CPR.
The Ambassadors are an addition to the BID's two Downtown Service Representatives (DSRs). The functions of the DSRs include ensuring contractor compliance for firms doing work on or around the Mall, in addition to assisting the City and County of Denver by reporting problem issues such as graffiti, broken traffic lights and illegal vending.
Downtown San Diego Ambassadors
The Safety Ambassador team is contracted through Service Group, Inc. A primary goal of the Safety Ambassadors is to complement the City of San Diego's Police Department. Using Sprint cell phones to communicate in the field and compile information as they patrol on foot and bicycle, Ambassadors act as an extra set of "eyes and ears" for law enforcement and property owners. Safety Ambassadors pro actively engage homeless individuals, providing them with useful information about the various social services available and where they can be found. The Safety Ambassadors serve to:
- Deter quality of life nuisance crimes such as aggressive panhandling
- Work with the Homeless Outreach Team (HOT) to provide social service outreach referrals
- Assist visitors with directions and information
- Add a presence in downtown to prevent undesirable behavior
- Maintain open communications with police to report on-going issues
- Conduct routine patrol of downtown parks
For more information check out: http://www.sdcleanandsafe.org/

Downtown Vancouver Ambassadors
The Ambassadors patrol both on foot and by bike, Monday to Friday from 7 am to 10:30 pm and on Saturdays and Sundays from 9 am to 10:30 pm. Look for the program to expand to 24/7 service starting this Summer
The goal of the program is to address "quality of life" issues such as panhandling, litter, illegal vending, and graffiti with the understanding that these issues not only affect the general quality of life in the downtown but also the overall crime rates.
The primary roles of the Ambassadors are to:
- assist the public with directions and inquiries about the district, its businesses and its services
- respond to calls concerning specific incidents (suspicious persons, tourists with special needs, first aid situations and similar events)
- provide an effective street presence, monitoring and deterring criminal activities in parking facilities and other areas accessible to the public
- report crime and "quality of life" concerns to appropriate agencies and assist in mitigating these from taking root
- complete accurate and concise daily incident reports on issues attended to and follow-up with other agencies to effect resolution of problems
- a walking service (safewalk) to escort employees and visitors to their vehicles, where safety might be a concern, and where feasible
Equipment The Ambassadors are equipped with the following:
- two-way radios
- digital cameras
- cell phones
- bikes
- hand-held Casio computers (in partnership with the Insurance Corporation of BC these computers track all stolen cars)
- first aid kits
- visitor information including maps, brochures etc.
Management The program is co-managed by the DVBIA and Genesis Security, a private security firm. The DVBIA is responsible for program development, supervision of policy and procedures and monitoring of crime issues through its Consultant, Crime Prevention Services. The contractor is responsible for hiring, basic security, training and managing personnel.
Training Ambassador training includes:
- a thorough orientation about the DVBIA, its role and goals
- general instruction, role playing, videos and guest speakers
- an outline of acceptable conduct, attitude, etiquette, rules and regulations
- awareness training that addresses community sensitivity and cultural diversity
- first aid and CPR
- familiarity with equipment and its use (cell phones, radios, computers, bikes, flashlights, video and digital cameras and identification)
- safety and crime prevention monitoring techniques
- detailed knowledge about downtown, its attractions and activities
- legal parameters of the role, including the management of incidents such as crimes in progress, violence, disorderly conduct or vandalism
- hospitality and customer-service skills
- knowledge of the Vancouver Police Department's Stolen Auto Recovery program (SAR)
- conflict resolution and mediation
- incident-reporting procedures and report-writing
Budget The Downtown Ambassador® and Loss Prevention programs are funded exclusively by the DVBIA. The budget for 2007-08 is $961,140 or 59% of the DVBIA's programming budget of $1,620,198.
Downtown Portland Sidewalk Ambassadors
- They’re knowledgeable.
- They’re friendly.
- They’re eager to assist and entertain.
- They' re the Sidewalk Ambassadors of downtown Portland, and they’re eager to be of service to those seeking directions or other information about downtown.
The Ambassadors are easy to recognize in their green and white Columbia jackets adorned with an “i”. The Ambassadors stroll the streets of the Downtown Business Improvement District Tuesday through Sunday, from 10 a.m. to 6 p.m. ready to be of assistance.
When the program was established in 1988, it was designed to enhance the safety and security of the downtown area. Since 2002, the Sidewalk Ambassador team has focused on hospitality.
They have been trained in the history of Portland, its retail establishments and attractions, city transportation and more. The Ambassadors also make an effort to keep the downtown area safe and are prepared to be of assistance in the case of an emergency. Some have received training in basic first-aid and food, shelter and crisis intervention services. They report any illegal activity or mischievous behavior they witness. All of the Ambassadors carry first-aid kits and two-way radios to contact 911 if necessary.
The next time you are lost or in need of information, look for a friendly face in green. The Sidewalk Ambassadors will help make your downtown Portland experience a fun and memorable one.
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